Brand guidelines.

These pages describe how veridive shows up: the mark, the type, the colors, the particle field, the way we write, and the kit we use every day. They exist so that everything we make, from a slide to a share image, looks like it came from the same place.

The rules are few and firm. The name is always lowercase. The arrow is always Signal and always in the top-right cell. Text always sits on quiet field. Everything else is judgment: when in doubt, choose less. Fewer colors, fewer words, more room.